Prioritization Notes

The best ideas on how to make a decision on what to do next


Marketing depends on different factors and can't go according to a universal plan. Task prioritization will help direct marketing efforts towards the desired result. Use frameworks to improve marketing efficiency.

Plan and analyze the complex sequence of inter-related multichannel marketing activities.

Map each marketing channel activity by:
  • Reach—effectiveness of the attraction to your site.
  • Engage—customers or prospects interaction with your brand.
  • Activate—actions customers take on your website.
  • Nurture—encouragement to return to your site and consume more content.